development services include the creation of simple websites as well as complex
web applications that run within a web browser.
were the only devices that could access the internet decades ago, web
development products had to be adapted so that they could be displayed on
monitors and laptops.
years, several technologies have completely changed how the internet is used,
such as the web and mobile devices.
the average time spent on your website and to increase the number of returning
users, you should increase the number of returning users to your web
application or website.
comes to the design of mobile and web experiences, both should be intuitive and
easy to understand.
rate, non-visible navigation, and loading times that are too long demonstrate
that something is amiss with the user experience.
article to find out how you can prevent lost traffic and stay one step ahead of
The most important web
saying goes, mistakes serve as the greatest teachers, but if you are to move
forward successfully, you must learn from them.
If you are
wondering how to avoid traffic loss, in order to help you avoid future
blunders, we have compiled a list of the most common UX mistakes that preceded
the development of websites.
Lack of any plan
of the process of designing and developing a website without an established
plan detailing the project goals, the target audience, the layout, wireframes,
and contents of individual pages, as well as a list of keywords and guidelines.
Due to this
approach, endless tweaks result in the extension of the entire process of
developing a website and simply annoy the entire team since the process is
going along in a circle rather than forward.
of a successful plan requires a to-do list, a timeline, a budget, and a list of
essential items to prepare, including graphics. By following this guide, you
can effortlessly craft one that is effective:
starting a project, it is important to identify its goals and objectives.
-Make a template
that you will add pages to.
-Write a list of
the content for your website, either what has already been created or what
needs to be added.
-If you have
determined what you wish to accomplish and what content you require, you can
create a list of tasks and determine the order in which they should be
accomplished. Keep in mind the tasks so that you may identify the order in
which they should be accomplished.
-A time limit
should be set for each task that needs to be carried out
calculate the cost of your project in order to gain an understanding of its
cost. If the cost is within your budget, you may proceed with the project;
however, if it is too costly, you may need to revise the plan.
-It is possible
to divide teams into parts according to their expertise
navigation plan should be formulated based on user flow data and navigation
- Create UX and UI
designs to avoid traffic loss
Disregard for mobile
websites and web applications are not compatible with mobile devices because
they do not display correctly.
irritation and rage clicks are often caused by insufficient mobile
responsiveness - when users attempt to click on certain elements multiple times
without getting the desired result.
ensure that each section of your web application displays consistently on both
desktops and mobile devices and ensure that it will scale effectively when the
number of tiles displaying your services increases. For example, how will your
web application perform when you increase the number of tiles showing your
services or case studies?
responsive website is essential in today's market. When writing content for a
basic website, you must adjust the headers, padding, fonts, shapes, sizes, CTA
forms, photos and illustrations, and the blocks' length when writing content.
Due to the
complexity of a web application with many features, handling large amounts of
data can often be challenging. Desktop versions generally offer full
functionality, while tablets and smartphones have small screens and are not
able to display large amounts of data on a single page.
In order to
plan the user's path differently on mobile devices, it can sometimes be
necessary to break up information into multiple subpages.
As a result,
the desktop and mobile versions of a website may differ from their desktop
counterparts, which adds to the scope of the project and increases its cost.
Triumph of form over
using common sense rather than incorporating every new trend into your web
application or website.
we have seen solutions that may look great but do not add any value to your
organization. Every new addition to the solution requires further development
time and increases the project's cost.
introduce new items to your web application, be sure to display them for a
you should take extreme caution when adding unnecessary slider elements,
graphics, and movies to your website, since if they are not necessary, you will
incur an additional expense and encounter difficulty in getting your website to
display on mobile devices.
designing the user’s journey, try to define pain points. When you are aware of
them, it is easier to add elements that will fix user problems, thus improving
the overall UX of your web application and increasing the conversion rate.
Lack of balance
emphasis is placed on aesthetics in web design, and users may have difficulty
navigating the apps if the functionality is obscured.
It is ideal
that web development design provides sustainable solutions capable of handling
a high level of unattractive functionality as well as those introduced in the
that are unnecessary or simply good-looking ideas may not be necessary to add. Their
creation will result in increased costs without any assurance of return.
features are implemented, your project will be limited in the future, and you
will incur additional costs as your project evolves in months and years to
implementing functionality based on usability tests and business analysis, or
if the MVP has already been developed, is life, and has been reviewed by the
important to consider the clean design of your website when adding additional
functionality since space is limited when adding additional features. When a
site is overcrowded with functionalities, users might become intimidated,
reducing the site's attractiveness and revenue rather than increasing the conversion
Lack of usability tests
most meticulously crafted web applications are only theoretical solutions based
on individual experiences and understandings.
begin to use your web application, you will be able to determine whether your
assumptions were correct. Focus on the user's needs and analyze the way users
are interacting with the application.
important for preventing critical errors and improving the quality of a
product. However, they can take a long time and require considerable effort.
of the final assumptions should be met by the final UI/UX, so usability tests
should be conducted to ensure that the final UI/UX fulfills the majority of
necessary to check only one variable for every single test in order to
determine whether the conclusions are binding.
If you can
verify the feasibility of the prototype before it is developed or if it needs
improvement, you could significantly reduce the development cost - this
approach should significantly reduce web development costs compared with using
multiple variables with each test.
It is possible
to schedule A/B tests once the product is ready for consumption in order to
assess the effectiveness of different versions of the important data elements,
such as product cards, landing pages, contact forms, and changes to the CTA
button, as soon as the product is ready for consumption.
method of comparing several sufficiently long data sample periods and examining
each variable separately is to compare them together.
Keep in mind
that the most important elements of your conversion process should be tested
regularly and that some conclusions and corrections you make may be minor, so
you should not expect that every test will result in a 180-degree change in
not understand and index your site correctly if your site structure has changed
substantially during the redesign process. If your site has changed
significantly, you will need to create a new sitemap.
A sitemap cannot
be the only thing you should submit to Search Console, but you may also submit
a list of all of your site's important pages so that they may be indexed
quickly and your traffic levels can be restored quickly. Additionally, you
should ensure all of your internal links work and are visible in addition to
navigation links on your website play an important role in how Google indexes
your website. If any of your navigation links refer to outdated URLs, your
website may not be indexed by Google.
Tips on how to avoid web
step is to examine tips and best practices for improving the user experience of
the website during the design phase in order to avoid making common errors when
preparing the website for web development.
designing on a web browser before beginning a web development process can
simplify the design phase substantially and reduce the amount of work involved
in the process.
to Bulma, Materialize, Figma, and Bootstrap, there are numerous other tools
that are available for working in a browser, which can significantly save you
advantageous to use this approach as it promotes good communication within the
team as several people can work on the same model simultaneously.
mockups are useful for reducing the likelihood of significant differences
between the final code and the elements displayed in the mockups.
users of today are extremely impatient, and even the best-designed and
meticulously optimized mobile applications will be difficult to use if they are
slow to respond or take quite some time to load.
non-vital images and videos and conditionally loading responsive images will
enhance the performance of your web application, maintain your click-through
rate, and increase user engagement.
important that your design is based on the needs of your customers since many
of them will use your app in this manner.
scrolling through elements easier as you use your thumbs, consider this when
principles of responsive web design must be adhered to during the creation of
your website, including fluid and adaptive layouts, responsive typography, and
the ability to adjust the size of your website in accordance with the most
popular mobile devices and browsers.
In order to
make your web application more attractive for mobile devices, you will need to
provide it with smartphone-specific features such as camera access, changing
screen orientation, and geolocation.
Make a plan
you take your time before diving headfirst into web development design. Prepare
a list of all your ideas before you begin. Analyze your company with the companies
that are directly competitive with yours and with the companies that are
leading your industry.
A mood board
or interface inventory will be prepared as a result of the information
collection. All of these activities will serve as the springboard for the next
users at the center of all your UX decisions since they are your key to
success. In order to avoid UX mistakes, analyze the list of collected ideas
based on user preferences, and consider how to make the process more convenient
success in the study, it is essential to clearly identify both the users'
problems and the purpose of the web application.
If you are
considering outsourcing or doing it yourself, it is important to research the
user experience of your website before you make your decision.
There are so
many traffic loss mistakes to avoid for boosting your business website.
looking for an experienced web development team to help you stand out among
you consider our team, consisting of many specialists for web, desktop, android,
and app development.